Writing Like A Human Being Is The Most Radical Act You Can Make Today.

Real journalism lies in real people doing real work to come up with new ways to look at things, and breaking them down with the purpose of starting a conversation that will move readers and society forward in general, both ways. So what happens when hypothetically, big media chooses to compile articles through an AI system, have them rewritten and spit out in a matter of seconds, while hiding behind AI jargon that leaves readers confused as to who wrote it, or what the purpose of the piece even is? After all, it sounds like a press release gone wrong for the reader. Regardless, AI systems cannot understand the nuances that real people experience or know. And it doesn’t matter how much you train the system itself, because it lacks the human aspect. And eventually, by relying on it to pull those articles, you will find yourself lying in a pool of “articles” that are all circling around the same idea, with no one left to read them. Very different from journalism as we know it - but maybe that’s just us.

These days, AI systems are being implemented everywhere, across business and life as well, which is a sign of the times. But when it comes to writing, that’s the one thing that we all have unique ideas and approaches about. And the entry is not as “expensive” as other systems that might be influenced by AI; because no one is stopping you from starting your own blog, for example. The byproduct of real journalism in 2026, heading into 2027, is substance. There is a reason for it to exist, and it’s not there just for the sake of feeding the feed or making sure your website isn’t empty. So less is more in today’s landscape, which is already filled with AI slop. And if companies are taking it one step further (Substack and LinkedIn, for example) media companies should take notes and make sure that writers are actually writing, and not co-signing AI words. Fall of Rome.

It’s that jargon that is painting a completely different situation; 180 degrees from what’s actually happening, and thankfully, independent magazines are actually having people write things. People actually doing research, with far more limited resources than those who have been in the game for a long time. Yet still, it seems the audience is accepting it and reading it as part of the daily scroll. Which is no not their fault since it’s being forced on them, not by choice. AI jargon by itself, across multiple industries, is built to confuse the audience reading it. In a way, readers notice it and interpret it like how an artist would interpret a record deal back in the 90s - which means you really have to look between the lines when possible. Because admitting what’s going on is too expensive for the entity you are dealing with. Contrary to what those who implement these systems believe, “AI Assisted” is the biggest telling sign that you don’t really care about your audience; and that you are just feeding them for the sake of feeding, not trying to advance culture and society in general. Perhaps that’s why we are addicted to slow things right now as a society. Because we know that when we see something moving too fast in ways that don’t make sense to us, we immediately get fatigued by it and lose interest or trust. Which might explain the decline of some establishments in certain fields.

Implementing AI in an uncontrollable way will always result in a bigger loss than numbers can conceive, and that’s the culture- Because no one appreciates getting played and toyed around for the sake of vanity metrics. And the sooner big players understand that, the sooner we can advance as a culture. But thankfully, indie magazines are holding the culture right now. The real people, not bound by corporate numbers, have the luxury of truly diving into topics and gaining more trust than the players on the other side of the fence. All because real people are writing. And that’s the key difference in media in 2026. So please, Write.